YouTube’s ‘twin engine of ads and subscriptions is firing on all cylinders,’ says Lyor Cohen, as platform makes $8bn+ payout to the music industry over the past year

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The figure was shared by Lyor Cohen, YouTube’s Global Head of Music, at the Billboard Latin Music Conference in Miami on Wednesday.

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source https://www.musicbusinessworldwide.com/youtube-paid-the-music-industry-over-8bn-over-the-past-year-lyor-cohen-says-platforms-twin-engine-of-ads-and-subscriptions-is-firing-on-all-cylinders/

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